As expected, the Cabinet approved the provision by virtue of which even mobile users will be allowed to take advantage of the advantages resulting from the registration of their telephone number in the Register of oppositions.
The achievement of this goal was announced by the Ministry of Economic Development, which specifies that thanks to the new provision, the procedures that allow citizens to withdraw consent to promotional calls or sending unwanted advertising material are simplified and, above all, extended its application also to mobile phones.
In a few months the register of oppositions also for mobile numbers
Great satisfaction was expressed by Minister Giancarlo Giorgetti, who did not hide that he was very happy, as he considers this measure not only important but also expected by a large number of citizens who wish to have their privacy protected from invasive promotional activities and this tool has the potential to be able to regulate a phenomenon that often reaches unacceptable levels.
We remind you that the Register of oppositions is an instrument established with Presidential Decree no. 178/2010 with the aim of allowing users to “Oppose the use for advertising purposes of the telephone numbers of which one is the owner and the corresponding associated postal addresses, present in the public lists, by operators who carry out marketing activities by telephone and / or paper mail”.
For the start of the new register of oppositions, it will be necessary to wait for the timing provided for by the regulation, according to which the activation of the service for telephone contractors and telemarketing operators must be effective within 120 days since its publication in the Official Gazette.
Once the new service is operational, citizens will have the possibility to access it by telephone (speaking with an operator), by email or through the website while telemarketers will be obliged to consult the new Register monthly and in any case before the start of each advertising campaign to check the numbers they intend to contact.
At this point the finish line is just around the corner: after so many years of waiting, finally, soon even mobile numbers will be protected by wild telemarketing.
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